We're Hiring!

KAI Square is a rapidly growing company and we are looking for awesome people to join our team! All openings are based in our Singapore office unless otherwise stated. To apply for any of the jobs below, please email your resume, cover letter, expected salary, last drawn salary and availability to sandy.qin@kaisquare.com.

KAI Square offers Retail Analytics as-a-Service to help retailer monitor their shoppers behaviors real-time

Taipei, May 2015 - Taiwan brick and mortar retailers are now able to know their customer shopping behaviours and receive real-time analytics reports on their mobile. This solution by the award-winning KAI Square (“KAI”) is a cost-effective video analytics solution for retailers.

台灣首創影像辨識服務，助零售商更了解顧客並提升營收

面對市場上激烈的競爭，零售商們不斷尋求可促進銷售提升營業額的各式方案; 許多零售商為了促進產值，影像辨識測量與分析數據已經成為首要任務。新加坡廠商KAI Square研發並獲獎無數之智能影像影分析解決方案，已於2015年5月透過亞太電信與三商電腦，正式在台灣推出。

VAaaS is now part of the ICV Integrated Solutions

Video Analytics as a Service (VAaaS) is now part of the ICV Integrated Solutions! The Innovation & Capability Voucher (ICV) is a simple to apply, easy-to-use voucher valued at $5,000, to encourage SMEs to take their first step towards capability development. All local SMEs can apply for ICV if they meet the following criteria:

• Registered and operating in Singapore
• Have a minimum of 30% local shareholding
• Have group annual turnover of not more than $100 million OR group employment size of not more than 200 employees

ICV Integrated Solutions are tried-and-tested, plug-and-play tools which requires minimal effort to install. VAaaS is a cloud-based and simple to deploy solution for companies of various industries. It translates surveillance video footages into business and security data, making surveillance data smarter. Simply choose from our 11 video analytics to get started!
To find out more on ICV Integrated Solutions, please visit http://www.spring.gov.sg/Growing-Business/Voucher/Pages/innovation-capability-voucher.aspx#section5.

VAaaS v.4.2 is now released

VAaaS v.4.2 is officially released. Expect new platform features, enhanced UI and easier, friendly reports!

Manpower Crunch in retail? Fear not.

The new measures to foreign workers levy, revising the tiered work visa regime and tightening the foreign workers quota has caused retailers in Singapore to be faced with a threatening labour crunch. Labour shortage has been an existing underlying issue for many countries besides Singapore. Other countries that are faced with labour shortage are China and Europe.

How to sell more?

Every business relies on customers and very so often we hear marketers employing strategies for customer acquisition. However, the easiest and most stable source of revenue comes for existing customers. As mentioned in an earlier post, the cost of acquiring a new customer costs 6-7 times more. Building a relationship with existing customers with consistent customer experience will encourage brand loyalty; and that is one vital key to increase sales.

Video analytics is changing the retail industry

Brands are collecting volumes of data generated by a variety of sources at extreme volume. This collection of data is Big Data. With the volume on an increasingly upward trend, new technologies are required to analyse and make sense out of it. Video data which is collected through various surveillance devices forms a significant part of big data. To leverage video data for better security and business performance, video analytics solution is most commonly used to analyse and translate this data into business insights.

Omnichannel retailing

Modern day customers are driving the revolution in retailing to be highly accessible and customer-centric. The access to new technologies, the demand for convenience and the vast variety of online resources allows customers to use multiple sources of information during their shopping experience. Such information comes from online review sites, social media, retail websites, blogs and even in-store marketing displays.

How engaged are your customers?

As businesses in the retail industry steer toward a customer-centric model, customer engagement has been a buzzword. Social media created a fundamental shift in the way retailers engage with their customers and new solutions were created to gain better customer insights. According to Bain & Company, it costs between 6 – 7 times more to acquire a new customer than to retain existing customers. In addition, repeat customers tend to spend as much as 67% more.
However, the shrinking attention span of modern day consumers is a challenge. Retailers and marketers are finding it increasingly difficult to capture and hold customers’ attention. In fact, in 2000, the average attention span of a customer was 12 seconds. Now, it is 8 seconds; and that is lower than the attention span of a goldfish at 9 seconds.
Below we list 3 ways for retailers to effectively engage with the modern day customer.

Big data for retailers

Brands are collecting volumes of data generated by a variety of sources at extreme volume, velocity, variety and veracity. This entire collection of digital data is big data. Big data can be generated from CRMs, social media activities, sensors, web search, video analytics and more. With the current rate of data generation, there is seemingly endless amount of data to be collected. Leading retailers adopt advanced technologies to generate insights from big data to help them enhance the customer experience, increase operational efficiency, understand buying patterns as well as shifting customer trends.

3 retail solutions to employ in 2015

A successful retail operation is all about people: employees, customers, and the interactions between them. For seamless and efficient interactions to occur, countless solutions have been devised. New technology solutions are converging and transforming the way we shop and purchase. The list of retail solutions listed below might not all be new. However, there remain retailers who are very conservative towards the adoption of new technologies. As 2015 draws closer, retailers need to be receptive towards technology and view it as a tool to aid them in achieving customer profiles, changing buying habits, innovation, operational efficiency and customer service.

The importance of customer service for retailers

A unique shopping experience is becoming a significant factor of success for retailers, according to a “Future of Retail” study by Motorola Solutions. Customer service is extremely important in cultivating a good shopping experience. This can be done with better store employee support through real-time access to product information as well as a trend-setting development of IT systems to help retailers keep abreast of retail competition. Recognizing the need to deploy advanced techniques, retailers will increase technology spending on BI and analytics from 15.6% of IT budget in 2014 to 23.3% of IT budget in 2017, representing a 14% compounded annual growth rate*. With the help of video analytics solutions, retailers would be able to make good business decisions as well as allocate retail staffs wisely.

Is traditional retail dying in Singapore?

The rise in online shopping continues unabated leaving brick and mortar retailers to face more challenges and upheaval. In fact, more than 50% of Singaporeans shop online at least once a month, placing them as Southeast Asia’s top online shoppers. However, is traditional retailing really dying?

What makes in-store shoppers leave without buying?

There are a various number of reasons why people shop – ‘showroomers’, window shopping, shopping for specific product, the list goes on. Although recreational window shopping where people use shopping to socialise has always been popular, showrooming is a new term to describe shoppers who visit a shop to check out a product but purchase online. In Singapore, showrooming is getting common with 78% of consumers using their smartphones while in-store and 73% stating they would leave the store if after researching they find the same or similar product 5% cheaper somewhere else.

Increase customer conversion rates in retail stores

Retailers all know that to increase retail sales, they need to drive more prospect traffic to their stores, convert shoppers to buyers and increase the average spending per customer. Driving traffic to your store and increasing the average spending per customer will be discussed on separate articles. Below are some tips to help you increase customer conversion rate and get that sales needle shifting.

KAI Square earns Accreditation@iDA

SINGAPORE, October 2014 – KAI Square is honoured have its video analytics solution – VAaaS accredited by iDA in 2014. IDA accredited products under the new Accreditation@IDA programme will be considered first for government projects.

5 myths of IP surveillance cameras debunked

There are more benefits in using IP-based surveillance over its analog counterpart. One main advantage is the cabling. IP-based cameras transmit video images over Ethernet cable, which is the same standard used in IT networking, while analog systems transmit signals over coaxial cabling. Another advantage is the cost and management. Users use standard PC server for video management and storage. These make maintenance easier and cost-effective.

Singapore startup KAI Square awarded at The 1st Fukuoka Global Venture Award

Together with Prof. Wong Poh Kam, CEO Dr. Neo and CMO Sean Seah holding the Prize Award.

FUKUOKA, October 18, 2014 – KAI Square was awarded with the Award of Excellence at Fukuoka Global Venture Awards.  The Fukuoka Global Venture Awards is a business plan contest for Japanese companies expanding internationally or foreign venture firms aiming to establish a presence in Japan.

KAI Square's VAaaS - How does it work?

KAI Square is a video analytics solutions provider with the widest range of video analytics in the market currently. Our signature product, Video-Analytics-as-a-Service (VAaaS) comes in 3 choices – Node 1, Node 4 and Node 10. Below is an infographic chart to show how these products work.